FAQ

• Is affiliate marketing worth it?
  1. Affiliate marketing is one of the most profitable forms of digital marketing, as it pushes users further down the sales funnel and drives conversions. Brands only pay after a sale is generated, making affiliate marketing renowned for its exceptionally high ROI.

• How does affiliate marketing work?
  1. Affiliate marketing connects brands with their target audience by placing their products or services in the spaces where their customers already are. This can include articles in online magazines, social media posts by influencers, or cashback sections in banking apps. By leveraging these channels, affiliate marketing drives high-quality traffic to brand websites.

• What does an affiliate marketing agency do?
  1. An affiliate marketing agency handles the setup and daily management of your brand’s affiliate program. This includes recruiting affiliates, maintaining relationships with partners, optimizing channel performance, and ensuring the program runs smoothly.

• Why choose an affiliate marketing company over in-house?
  1. Partnering with an affiliate marketing agency provides access to valuable connections, advanced tools, and specialized expertise. It’s often more cost-effective, as running an affiliate channel in-house requires significant time, resources, and industry knowledge.

• What are affiliates?
  1. Affiliates are websites, apps, companies, or individuals—such as influencers—that promote a brand’s products or services in exchange for a commission on generated sales.

• What is an affiliate program?
  1. An affiliate program is a structured partnership where brands connect with affiliates to promote their products or services. Once an affiliate joins the program, they receive commissions based on the sales or conversions they help generate.