#evidence
2 posts tagged with evidence.
-
What Your Genes Actually Tell You About Your Skin (And What They Don't)
DNA skincare tests measure real genetic variants — but measurement isn't prescription. The recommendations are mostly generic best-practices, and the science is early. The honest line.
-
The SEO Stats Everyone Quotes Are Mostly Vendor Marketing — Here's What's Actually Measured
The 2026 AI search statistics everyone quotes — zero-click, AI Overviews CTR, E-E-A-T — are mostly vendor estimates. Only one is backed by primary research.